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If you are interested in learning more about Personal Selling, Personal Marketing and Personal Branding, you’ve come to the right spot. You need prudent information on how to better market your professional self online, and the BusinessCard2 Resource Center has it.

Web-based one-to-one marketing provides you with a successful method in which to take part in today’s social web. But don’t let the ease of social networking fool you. It is more important than ever that you become educated and savvy in your professional marketing skill set; this is still an evolving area of business science. Even the team here at BusinessCard2 doesn’t have it all figured out, so we’ve compiled these data and information resources so we can all learn together.

About the BusinessCard2 Resource Center

The BusinessCard2 Resource Center is designed to serve as a valuable source for commercial information about marketing your professional self on the web. This area was created for educational growth and is maintained by the BusinessCard2 team, with contributions and syndication from BusinessCard2 Community Managers around the world, as well as subject matter experts and thought leaders in web-based marketing, personal branding, and personal selling.

Most Recently Added Articles

3 Tips on How to Use Search Engine Marketing Effectively

By: Rania Kort - Insert categories/topics here

The key to increasing your exposure on the web is to leverage search engine marketing... Read More

Help each other out

By: Harvey Mackay - Insert categories/topics here

Down on the farm, a mouse peeked through a crack in the wall and saw the farmer's w... Read More

Every great business is built on customer service

By: Harvey Mackay - Insert categories/topics here

When I wrote a column on taking care of customers recently, I correctly figured I w... Read More

Know what can go wrong to do things right

By: Harvey Mackay - Insert categories/topics here

When Jack Welch was chairman of General Electric, he would regularly ask the top ma... Read More

Maintain a Civil Tongue

By: Harvey Mackay - Insert categories/topics here

Rudeness rules the headlines these days—seems we can't escape it no matter wh... Read More

Ask the Right Questions to Get the Best Answers

By: Harvey Mackay - Insert categories/topics here

When I was a kid, one of my favorite games was "Twenty Questions." Remember the dri... Read More

Top techniques for answering questions

By: Harvey Mackay - Insert categories/topics here

Talk about getting the answers you need—I recently wrote in this column about... Read More

Taking Care of Customers is Taking Care of Business

By: Harvey Mackay - Insert categories/topics here

"Customer service in America stinks." That's what my friend Tom Peters, author of ... Read More

Short Course in Salesmanship

By: Harvey Mackay - Insert categories/topics here

Selling is not easy, even in the best of times. In a downturn like we're in right... Read More

Motivation"ignition" Lift Off

By: Harvey Mackay - Insert categories/topics here

Steve Jobs, the computer genius who co-founded the Apple Corporation, is a very cha... Read More

Decision making defines the leader

By: Harvey Mackay - Insert categories/topics here

My favorite "Peanuts" character, Charlie Brown, is on the pitcher's mound and sayin... Read More

Sam Walton's Rules for Success

By: Harvey Mackay - Insert categories/topics here

Sam Walton, the legendary founder of Wal-Mart, had 10 rules for running a successfu... Read More

The best dreams happen with your eyes wide open

By: Harvey Mackay - Insert categories/topics here

A class of college seniors filed into a room for their final exam. The professor an... Read More

Putting the Sway in Persuasion

By: Harvey Mackay - Insert categories/topics here

A man opened a fish market and displayed a sign that said, "Fresh Fish for Sale Her... Read More

Stay Humble or Stumble

By: Harvey Mackay - Insert categories/topics here

When you've been writing a nationally syndicated weekly business column for nearly ... Read More

The Second Ten Commandments

By: Harvey Mackay - Insert categories/topics here

We all know about the original Ten Commandments, but have you ever heard of "The Se... Read More

What they didn't teach you in business school

By: Harvey Mackay - Insert categories/topics here

A college education is valuable, and I salute all the graduates who are heading out... Read More

Overcoming the fear of no

By: Harvey Mackay - Insert categories/topics here

Great movies leave plenty of excellent footage on the cutting room floor.  It'... Read More

Never lose help

By: Harvey Mackay - Insert categories/topics here

In Greek mythology, Pandora opened her fabled box and let out all evils except for ... Read More

Use technology to enhance creative thinking

By: Harvey Mackay - Insert categories/topics here

A Midwest university professor complained: "We are now focusing more on how to use ... Read More

Finding the "rubies" in your orchard

By: Harvey Mackay - Insert categories/topics here

A great product doesn't automatically sell itself, as just about any businessperson... Read More

Why do we fail? And how do we fix it?

By: Harvey Mackay - Insert categories/topics here

As any successful person will honestly admit, I've had my share of failures. Since ... Read More

Business and Football Share a Formula for Winning

By: Harvey Mackay - Insert categories/topics here

For about six weeks every year, beginning in late December and continuing through e... Read More

You Can't Score a Goal Unless You Have One

By: Harvey Mackay - Insert categories/topics here

I once heard a high school math instructor issue this challenge at a school assembl... Read More

Don't just add to your success, multiply it!

By: Harvey Mackay - Insert categories/topics here

Perhaps you're familiar with the amazing mathematics problem that asks you to figur... Read More

Competition teaches you to outswim the sharks

By: Harvey Mackay - Insert categories/topics here

Codfish are a delectable treat in America's Northeast.  But when attempts were... Read More

Employees advise how to be a better boss

By: Harvey Mackay - Insert categories/topics here

Feedback is a gift.  Every now and then one of my columns gets a response that... Read More

What they don't teach you in school

By: Harvey Mackay - Insert categories/topics here

As many college graduates are scrambling to find jobs, one of the most important th... Read More

Crunch Time

By: Harvey Mackay - Insert categories/topics here

When I was a kid, one of my favorite ballplayers was Eddie Stanky. He had a lifetim... Read More

Negotiating in a Nutshell

By: Harvey Mackay - Insert categories/topics here

I got a phone call from a Fortune 500 CEO last week whom I had never met. After dec... Read More

Who's Got The Hammer?

By: Harvey Mackay - Insert categories/topics here

As every salesperson knows, the key to the sale is knowing who's got the hammer. ... Read More

Bring in the 20-mule team

By: Harvey Mackay - Insert categories/topics here

An old farmer had been plowing with an ox and a mule teamed together. One day, the ... Read More

Worrying makes you cross the bridge before you come to it

By: Harvey Mackay - Insert categories/topics here

Recently I saw a survey that says 40 percent of the things we worry about never hap... Read More

Disappointment is opportunity in disguise

By: Harvey Mackay - Insert categories/topics here

On Super Bowl Sunday, it was a real challenge for me to watch the game at home and ... Read More

Manage your time or others will do it for you

By: Harvey Mackay - Insert categories/topics here

I'll never forget an important time management lesson I learned in a seminar many y... Read More

Tell the truth or pay the consequences

By: Harvey Mackay - Insert categories/topics here

Introductory Chemistry at Duke University has been taught for about a zillion years... Read More

Real winners keep moving the finishing line

By: Harvey Mackay - Insert categories/topics here

When the World Series or the Super Bowl rolls around, there's usually a reliable wa... Read More

Improve your time and time will improve you

By: Harvey Mackay - Insert categories/topics here

As we grow up, we get a mixed message about being on time. Our parents have been wa... Read More

Don't compromise hiring standards

By: Harvey Mackay - Insert categories/topics here

Standards. We may not think about them much. But we all have them. Individuals. Fam... Read More

Say thanks before it's just a memory

By: Harvey Mackay - Insert categories/topics here

Some time ago the owner of a small but profitable business wrote columnist Ann Land... Read More

A partnership is no better than the people in it

By: Harvey Mackay - Insert categories/topics here

Of all the arrangements people use to conduct their business, none is more fraught ... Read More

Some squares are really sharp

By: Harvey Mackay - Insert categories/topics here

When I read the obituary of Dave Thomas, founder of Wendy's, I knew I had to write ... Read More

Obstacles are the stepping stones of success

By: Harvey Mackay - Insert categories/topics here

A man was walking in the park one day when he came upon a cocoon with a small openi... Read More

When Passion Meets Expertise Your Brand Succeeds

By: Dan Schawbel - Insert categories/topics here

The more and more I reflect upon how I’ve used social media to grow my own pe... Read More

Brand Yourself as an Expert to Survive the Future

By: Dan Schawbel - Insert categories/topics here

Last week, I wrote a blog post called “6 Reasons You Shouldn’t Brand Yo... Read More

The Five Laws of Being an Interesting Brand

By: Dan Schawbel - Insert categories/topics here

The strategies and channels we’ve been using are becoming weapons of mass des... Read More

Branding by Association is the Single Most Powerful Idea in Personal Branding

By: Dan Schawbel - Insert categories/topics here

  When Katie Konrath, our Sunday Personal Branding blogger, wrote about being c... Read More

Has the Word “Humble” Changed From Web 1.0 to Web 2.0?

By: Dan Schawbel - Insert categories/topics here

  A lot of people confuse personal branding with shameless self-promotion and f... Read More

Brand Yourself Before Someone Else Brands You

By: Dan Schawbel - Insert categories/topics here

Discovering your personal brand is the first step in the personal branding process ... Read More

How to Brand Yourself Without Alienating Your Company

By: Dan Schawbel - Insert categories/topics here

There are a ton of arguments and insights on the struggle between personal branding... Read More

Top 10 Rules for Having a Strong Personal Brand

By: Dan Schawbel - Insert categories/topics here

Sometimes on Twitter (@DanSchawbel) I get into rants when ideas or thoughts come in... Read More

10 Personal Branding Predictions for 2010

By: Dan Schawbel - Insert categories/topics here

Each year, I give my personal branding predictions in the December time frame, but ... Read More

The Personal Brand Marketplace of the Future. Are Your Prepared?

By: Dan Schawbel - Insert categories/topics here

I think it’s an understatement to say the world has changed due to social tec... Read More

Is Visibility More Important Than Money?

By: Dan Schawbel - Insert categories/topics here

The cost of content is decreasing, but the importance of content is increasing. Now... Read More

10 Reasons Why You Have to Manage Your Personal Brand

By: Dan Schawbel - Insert categories/topics here

The concept of personal branding came way before social media. Everyone has a perso... Read More

Fake It Till You Make It?

By: Dan Schawbel - Insert categories/topics here

The old saying is that you need to “fake it before you make it.” Do you... Read More

4 Rules of Personal Brand Relationships

By: Dan Schawbel - Insert categories/topics here

If your personal brand is the tip of a glacier above water, then a strong network i... Read More

Can You Put a Value on Virtual Relationships?

By: Dan Schawbel - Insert categories/topics here

More and more relationships are being developed online first. It’s true for p... Read More

40 Personal Branding Quotes

By: Dan Schawbel - Insert categories/topics here

Here is a list of forty personal branding quotes that I’ve come up with over ... Read More

The 2 P’s and 4 C’s of Personal Branding

By: Dan Schawbel - Insert categories/topics here

Today, I wanted to touch on what I’m calling the 2 P’s and 4 C’s ... Read More

Think Like a Company Because YOU Are One

By: Dan Schawbel - Insert categories/topics here

I’ve thought a lot about the distinction between company and individual this ... Read More

An Introduction into the World of Personal Branding

By: Dan Schawbel - Insert categories/topics here

I’ve been asked by a lot of people for an article that introduces personal br... Read More

The Wells Fargo Brand: 168,000 Employees

By: Dan Day - Insert categories/topics here

  Wells Fargo’s “surprise announcement” of record first-quart... Read More

Best Buy Employees Deliver a Strong Brand Message. So Can Yours.

By: Dan Day - Insert categories/topics here

  You’ve seen Best Buy’s television commercials featuring real, liv... Read More

Moving From Customer Service to Customer Relationships

By: Dan Day - Insert categories/topics here

  Walgreen's is training pharmacists to spend more time helping patients with c... Read More